March 3, 2021
Portland, Oregon based Etzel Agency, led by Tom Etzel, has been awarded the contract by Tournament Golf Foundation (TGF) to manage both sponsorship sales and operations for the 2021 Cambia Portland Classic. Etzel Agency is thrilled to partner with TGF and title sponsor Cambia Health Solutions.
Quote by Tom Etzel:
“As a group of Portland homegrown individuals, we are excited to celebrate and continue the strong history and tradition of the LPGA in our City. We see tremendous opportunity to bring new and innovative partnerships to the event to deepen the tournament’s impact within our local community.”
Susan Etzel, an industry veteran, will serve as the Tournament Director and is the first female to hold this position in the event’s 50-year history. Both Tom and his sister, Susan, are very familiar with this event. Etzel Agency, formerly SportsOne, served as agency partner with TGF between 1995 and 2005.
Quote by Susan Etzel:
“I am absolutely thrilled to be named Tournament Director for the Cambia Portland Classic. The city of Portland is known for its incredible support of women in sports and we can’t wait to bring back the best golfers in the world to compete at Columbia Edgewater. We are hopeful that in September we will be able to safely welcome fans back to help celebrate the tournament’s 50th Anniversary – it is going to be a special week.”
The Cambia Portland Classic features the world’s top women professional golfers at Columbia Edgewater Country Club in Portland, OR, from September 13 – 19, 2021. Now in its 50th year, it is the longest running non-major tournament on the LPGA Tour and has raised over $18 million for local organizations since its inception. The 72-hole tournament features a $1.4 million purse and 500 points for the winner toward the Race to CME Globe season standings. The Golf Channel will provide live broadcast coverage for all four rounds.
Quote by Tom Maletis, TGF Chairman:
“Tournament Golf is proud to partner with Etzel Agency as our sales and operations agency. We are excited about what we can do together along with our title sponsor Cambia.”
About Cambia Health Solutions
Cambia Health Solutions, headquartered in Portland, Oregon, is dedicated to transforming health care. We put people at the heart of everything we do as we work to make the health care system more economically sustainable and efficient for people and their families. Our company reaches millions of Americans nationwide, including more than 3.1 million people in the Pacific Northwest who are enrolled in our regional health plans. To learn more about us, visit CambiaHealth.com or Twitter.com/Cambia.
About Tournament Golf Foundation (TGF)
Established in 1972, Tournament Golf Foundation (TGF) is a local Portland area non-profit comprised of local individuals and business leaders who provide volunteer support for the Portland Classic.
About Etzel Agency
Etzel Agency based in Portland, Oregon, prides itself in partnering with brands to deliver world class experiences. The agency’s current clients include Disney, ESPN, ESPN Events, adidas, ACC Network, College Football Playoff (CFP), Las Vegas Raiders, and the Las Vegas Bowl.